Allianz Northern Ireland

Allianz Extends Partnership with GAA For a Further 5 Years

3 min read

February 25th, 2020

Allianz Ireland today announced a five-year extension of its partnership with the GAA as title sponsor of the Allianz Football and Hurling Leagues. The renewed agreement encompassing the 2025 season sees Allianz’ sponsorship of the competition span 33 years, making the insurance provider the longest committed supporter of the GAA.

Allianz is the largest insurer of schools in Ireland and, since 1993, Allianz has supported children in every county in Ireland to play Gaelic Games through their sponsorship of Allianz Cumann na mBunscol

In January, Allianz launched a new GAA special offer where all GAA club members and supporters can avail of exclusive discounts on their Allianz home and motor insurance. Allianz will also make a donation to their local club when they purchase or renew a policy as part of the offer.

Speaking of the sponsorship renewal, Sean McGrath, CEO Allianz Ireland, said:

“Allianz is a global organisation with 140,000 staff providing insurance products and services to over 92 million customers in more than 70 countries. Allianz is aligned with globally renowned organisations like the Olympics, Paralympics, Bayern Munich and St Andrews Golf Club to name a few, and yet it is our local partnership with the GAA that is consistently recognised by our global peers.

Like the GAA, Allianz is proud of our heritage and of the contribution we have made, and continue to make, to the lives of the people of Ireland. Both organisations enable and instil courage, be it on the pitch, the stands or in everyday life. This is just one of the many reasons why Allianz and the GAA are so well matched and why we are committing to another five years bringing our partnership with the GAA to 33 years, the longest of any sponsor of the GAA.”

GAA President, John Horan said:

"I’m delighted to confirm that the partnership between the GAA and Allianz will be extended by five more years meaning our relationship now extends to more than three decades.

"Over that period of time the Allianz Leagues have been transformed from a competition that once started before Christmas to one that now illuminates the spring months through the quality of our games which come thick and fast. Alllianz’ role in helping us to promote and highlight the competitions, and by extension Gaelic games, is highly valued.

"Of course, their commitment to the GAA extends far beyond the county game and I would like to laud their support of Cumann na mBuncsol, a network that launches the playing careers of so many of our young hopefuls."

Further investing in the promotion and growth of the competition, Allianz’ latest “We Cover Courage” advertising campaign celebrates its sponsorship of the Allianz Leagues and explores how sport at all levels can inspire people to be courageous in their day-to-day lives and features Seamus Callanan, 2020 Hurler of the Year. The campaign can also be seen on billboards nationwide and online.

Allianz is also the insurer of Croke Park as well as an astonishing 2,200 GAA clubs around the country to further embed themselves and support the GAA community.

Allianz League Milestones 1993 - 2020